The ‘short’ story behind Donald Trump’s Truth Social platform

Shares of Trump Media & Technology Group — the former and possibly future president’s eponymous social-media company — have lost around half their value since going public last month. It’s easy to see why: Massive operating losses — and let’s face it, aside from Trump himself, just who really uses its Truth ­Social social-media product? User traffic on the platform is just a small fraction of its major competitor X (formerly known as Twitter, whose owner Elon Musk continues to pull out his hair trying to figure out how to...