Black Friday shopping shocker: 35% of items will offer no savings vs. pre-Black Friday prices

Posted on AllSides November 21st, 2023
From The Right
Robert Nickelsberg/Getty Images / Getty Images

Black Friday is coming up quickly — and many companies already have released their deals and steals well ahead of the big shopping day right after Thanksgiving.

Among other findings, a new WalletHub report noted that 28% of American consumers are planning to spend less this 2023 holiday season compared to their spending last year. 

The study also found that 35% of items will offer no savings compared to their pre-Black Friday prices.

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