Mayfair Mall to get first Wisconsin location of upscale golf clothing store

An upscale lifestyle attire brand is opening its first store in Wisconsin at Mayfair Mall later this summer. TravisMathew, a California-based clothing company that offers a range of activewear, casual wear and golf clothing, announced in a March 22 press release it plans to open a more-than-3,600-square-foot retail store in the mall. It'll offer men’s and women’s clothing, in addition to two large televisions and activities like a glass ping pong table and an “old-school, arcade gaming center." The store is planning its grand opening in July 2024, the release...