Four Steps for Depolarizing with Mass Messaging: The Power of Commonality, Uniqueness, Elevation, and Togetherness

Political sides in the U.S. have the potential to see each other in highly negative ways. They can see each other as an out-group that is distant, stereotyped, lesser, and to be avoided, as I argued in my last article . This article focuses on the corresponding solutions. Each of those...
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