The experience economy, fueled by gig-chasers and sports fanatics, is booming—and it will soon be worth $1.5 trillion

Everyone seems to be “chasing vibes” lately—whether that’s going to Taylor Swift’s latest concert in Zurich, a music festival in Berlin, or the Olympics in Paris. Yes, it’s the summer, but turns out, it’s also just become the norm. People are going after experiences, fuelling the sports and music tourism industry, which is now set to double in size over the next eight years, according to a report by Collinson International, a global travel company that operates a slew of airport priority and lounge programs. It found that the sports...