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Sports Gambling App Allegedly Uses AI To Target Those Most Likely To Lose Money On Bets

Arts And Entertainment,Sports,Gambling,Artificial Intelligence

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A popular betting company built artificial intelligence to hunt down the customers most likely to bleed money, then flooded them with incentives to keep wagering.

DraftKings created a machine learning system in 2023 that ranked online casino players by how much they were expected to lose after collecting a free bet or bonus, according to a New York Times investigation published Friday. The Times reviewed internal memos, presentations and betting records, and spoke with more than 40 former staffers...

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