Facebook says 6% of the content its users see is political

Facebook Tuesday said that political content makes up only about 6% of what users actually see on its platform.

Why it matters: The new number is meant to provide context for reports that have focused on the viral popularity of conservative political content on Facebook.

Details: In a blog post, Facebook's VP of analytics and chief marketing officer Alex Schultz writes that most content that users see in the U.S., even during an election, isn't political.

"Based on our analysis, political content makes up about 6% of what you see...