USA TODAY media bias rating is Center.

USA TODAY has a Center media bias.

AllSides has consistently rated USA TODAY as having a Center media bias. This means that USA TODAY does not predictably show opinions favoring either end of the political spectrum — conservative or liberal. A Center outlet either doesn't show much bias at all, or its bias leans to the left and right equally at different times. It may also mean the outlet does a good job of portraying both sides equally.

It's important to note that sometimes, a media outlet with a Center rating misses important perspectives. Some believe USA TODAY's editorial pieces have a Lean Left bias.

A 2014 Pew Research Center study, "Where News Audiences Fit on the Political Spectrum" found USA TODAY's audience for political news is roughly evenly distributed across the ideological spectrum.

As of April 2017, the majority of AllSides users who voted agreed with our bias rating of Center. As of July 2016, the average rating of all community feedback (agree and disagree) was Center, but much closer to Leaning Left. While ongoing research continues, the AllSides Media Bias Rating™ for USA TODAY remains Center.

In an AllSides October 2013 Blind Bias Survey, participants rated USA TODAY as dead Center. A Blind Bias Survey is AllSides' most robust media bias rating method. We gather readers from all parts of the political bias spectrum, and have them read and rate articles blindly — without telling them which media outlet it came from. Then, we take the average bias rating of several articles from a given media outlet to arrive at our final bias rating.

Data on USA TODAY's Media Bias Prior to 2013

A January 2013 AllSides Blind Bias Survey revealed USA TODAY as Center, though somewhat close to the border of Lean Left.

UCLA's 2005 "Measure of Media Bias" study rated USA TODAY as Lean Left, but most of the AllSides community agrees with the rating of Center.

More About USA TODAY

From USA TODAY's About page: "USA TODAY is a multi-platform news and information media company. Founded in 1982, USA TODAY's mission is to serve as a forum for better understanding and unity to help make the USA truly one nation. Through its unique visual storytelling, USA TODAY delivers high-quality and engaging content across print, digital, social and video platforms. An innovator of news and information, USA TODAY reflects the pulse of the nation and serves as the host of the American conversation – today, tomorrow and for decades to follow. USA TODAY and USATODAY.com reach a combined seven million readers daily. USA TODAY is a leader in mobile applications with more than 21 million downloads on mobile devices. USA TODAY is owned by Gannett Co., Inc. (NYSE: GCI)."

Sources:

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USA TODAY

Authors who have written for USA TODAY

Grace Hauck, Gus Garcia-Roberts, Christal Hayes, Chris Woodyard, David Jackson, Eliza Collins, William Cummings , and 83 more. See full list. William Cummings, Kristin Lam, Doyle Rice, Zlati Meyer, Ben Mutzabaugh, Mike Snider, David Jackson And Susan Miller, David Crary, Nathan Bomey, Brett Molina, Joel Shannon, Mollie R. Simon, Anderson Independent Mail, Thomas Novelly, Louisville Courier Journal, Nick Perry, Kelly Tyko, Alan Gomez, Kim Hjelmgaard, Sean Rossman, Ashley May, Hannah Yasharoff, Maria Puente, Ledyard King, John Fritze, Dalvin Brown, Nicholas Wu, Anita Wadhwani, The Tennessean, Doug Stranglin, Trevor Hughes, Jayme Deerwester, John C. Moritz, Kristine Phillips, Paul Davidson, Jessie Balmert, John Bacon, Ryan W. Miller, Nate Scott, Rebecca Morin, Maureen Groppe, Kevin Johnson, Tom Vanden Brook, Bart Jansen, Kirk A. Bado, Mike James, Nate Chute, Michael Collins, Jefferson Graham, Adrianna Rodriguez, Jordan Culver, Elizabeth Lawrence, Morgan Hines, Aamer Madhani, Donovan Slack, Elinor Aspegren, Doug Stanglin, @khjelmgaard, Jason Lalljee, Charles Ventura, Cameron Knight, Jennifer Geiger, Ed Komenda, Olivia Sanchez, Jeanine Santucci, Matt Lakin, Nicquel Terry, Jackie Smith, Dave Berman, Marco della Cava, Ken Alltucker, Nick Muscavage, Emma Keith, Eric Connor, Eileen Rivers, Anne Godlasky, James Sergent, @USATODAY, Laura Trujillo, Jamie L. LaReau, Ramon Padilla, George Petras, N'dea Yancey-Bragg, Manuel Garcia See less.

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