Disney+ Launches ‘Always-On’ Subscriber Perks and Sweepstakes, Including Chance to Attend ‘Freakier Friday’ Premiere and Free Four-Night Cruise

Disney is unleashing a bunch of discount offers and sweepstakes aimed at spurring more Disney+ and Hulu subscription signups and renewals. The new Disney+ Perks program expands offers to streaming subscribers to be “always-on” as opposed to the previously limited-time promos, according to the Mouse House. The program launches Thursday (May 29) in the U.S. with additional international rollouts to follow later this year. Disney-owned Hulu will follow suit with its own Perks program launching June 2. At launch, Disney+ and bundle subscribers will be able to enter a sweepstakes...