Flip Acquires Curated for $330 Million in Stock

Today, Flip, the fast-growing social commerce platform that enhances shopping with user-generated videos, announces its acquisition of Curated, the leading marketplace that connects consumers with verified experts for personalized advice on high-value purchases, for $330 million in stock. Curated’s CEO Eduardo Vivas will join Flip as the Chief Operating Officer (COO), aligning the leadership of both companies. This strategic deal cements Flip's position as the leader in social commerce, with its unique people-powered shopping model rapidly gaining popularity and propelling the company to growth. Both Flip and Curated have experienced...