CNN Hits A Rock-Bottom Not Seen Since George Bush Senior’s Presidency

CNN witnessed its lowest-rated week in primetime viewership among one of its key demographics since 1991.

The network reeled in just 83,000 viewers among the 25-54 demo during the week of May 13 to 19 from 8 p.m. to 11 p.m., the New York Post reported Thursday. The total viewership for the week garnered 494,000, while its main competitors Fox News and MSNBC witnessed 2 million and 1.1 million.

The low numbers dealt a major blow to CNN’s editor-in-chief Mark Thompson, who assumed his current role in August after the firing of CEO Chris Licht in June. He said the network is facing an “existential crisis” as leadership is combating a series of drastic changes and facing the drop in television viewership.