Camila Cabello Keeps Getting Better and Better. Why Don’t People Take Her Seriously?

Camila Cabello, everyone’s favorite 19th-most-streamed artist in the world, released her third album last month. While I do think the record, Familia, is very good — as were its two predecessors, Romance and Camila — her third effort’s high quality is not what intrigues me the most. What I can’t get over is how, for the second time in as many albums, I didn’t even hear about Familia’s existence until it had been out for more than a month.

It wasn’t until I was on Camila’s Spotify page to queue a song that I realized Familia was, and had been, out. Upon seeing this, I asked my girlfriend if she’d known about it. She’s not a Camila fan, but she does run a fairly large lifestyle and culture magazine and gets over a hundred pitches a day on myriad celebrity and music subjects. Her response: Nope. Not even a clue.

This, to me, is baffling. We’re both music journalists and former artist managers. She’s a music publicist. I’m an independent artist and producer, and previously worked as an A&R Scout at a major label. We’re both very in touch with the industry and new music; missing a new album from a notable artist isn’t an issue we have often.