H-E-B celebrates Texas music with latest ad featuring Leon Bridges, Khruangbin

The San Antonio-based supermarket chain H-E-B is known for promoting all sorts of Texas products, including music. The in-store playlist heard over their speakers often features performers from the Lone Star State. Now, the company is featuring two of the state's most distinctive artists, Fort Worth retro-soul singer Leon Bridges and Houston's genre-bending indie trio Khruangbin, in one of its latest ads called "TexSun Summer." Set to the song "Texas Sun," the title track of a collaborative, four-song EP Bridges and Khruangbin released in 2020, the 30-second commercial starts as...