TikTok’s Owner Already Publishes Digital Books. Now It Is Moving Into Print.

You have been granted access, use your keyboard to continue reading. Younger readers and BookTok influencers like having physical books to hold up in videos and display on their shelves. ByteDance, the Chinese tech giant that owns TikTok, will focus its publisher, 8th Note Press, on popular genres such as romance, romantasy and young adult fiction. ByteDance, the Chinese technology giant that owns TikTok, made an initial move into publishing digital books last year. Now the company’s publishing imprint, 8th Note Press, is planning to significantly expand its retail footprint...