Generative AI By iStock

Getty Images launched Generative AI by iStock earlier this year, a new tool that offers small businesses, designers, and marketers "affordable and commercially safe" generative AI capabilities. Getty Images wants to elevate and power creativity through the visuals that customers create. Customers want to do this quickly and cost-effectively and minimize risk in this process. My interest in this new technology was from a risk perspective. I previously wrote about mitigating legal risks when using generative AI. So, I engaged with Grant Farhall, Chief Product Officer, and Bill Bon, Senior...