The Unpresidential Vulgarity of ‘Let’s Go Brandon’

My friend Donald Trump emailed me the other day with what he called “an exciting announcement”:

“I designed a BRAND NEW HAT, and I want YOU to see it first.”

The hat that the former president personally designed and is now offering exclusively to ME delivers a crisp three-word message: “Let’s Go Brandon!” It is, the email subject line announced, “Guaranteed to trigger the Libs.” And it can be all mine if, within the next hour, I donate $45 or more to his Save America joint fundraising committee.

Initially, I believed this calculatedly offensive hat was new to Trump’s merch collection because I had not seen it offered before. But a search of an email folder called “Trash,” to which I have various items automatically directed, revealed that he has previously offered me the same item several times since early July, and perhaps sooner, but these messages had been whisked away before I came across them.