B.A.A. unveils revised logo for Boston Marathon

On the occasion of Global Running Day, the Boston Athletic Association is unveiling a revised version of its iconic unicorn logo. B.A.A. officials said the new logo is intended to be a forward-facing and athletic symbol of the organization's future. "Between our mass participatory events and our support of philanthropic organizations, we aim to spearhead continued growth and enthusiasm around the sport of running while supporting those around us," said Jack Fleming, B.A.A. President and CEO.Elements of the new logo include: Facing forward, the emblem eyes the future and many...