Fact Check: Is Target Selling ‘Tuck-Friendly’ Swimwear For Children?
AllSides Summary
Conservative commentator Matt Walsh recently called for a boycott of Target after a widely circulated video showed the store’s Pride-month seasonal merchandise, which features swimsuits designed to accommodate transgender individuals with “tuck-friendly” construction.
The Claims: On his podcast, Walsh said that bathing suits included in the Pride collection “though not in the kids section, are available in kids sizes,” adding, “Either those are sizes for kids or for very, very, very small adults.” Similarly, the New York Post published a story headlined “Target’s ‘tuck-friendly’ swimwear for kids sparks outcry.” The Post article stated that the Pride collection features “so-called ‘tuck-friendly’ wear and rainbow-colored onesies for infants and children.”
The Facts: Target spokespersons have denied that the “tuck-friendly” swimwear is available in children sizes. In light of backlash, Target is rolling back the merchandise line, and appears to have removed the “tuck-friendly” swimsuits from its online catalog, but an article from The Post Millennial (Lean Right Bias) said the available sizes for the swimwear range from “3xs, which is essentially a child's size, up to 6x.” An article from The Associated Press (Lean Left Bias) reported that the Pride merchandise line is typically all located in one place inside Target stores, so childrens' clothing that is a part of the Pride theme, but not designed for transgender individuals, is positioned near the “tuck-friendly” swimwear. According to that same article, there is kids’ swimwear in the Pride section, but it does not feature the “tuck-friendly” label.
Featured Coverage of this Story
From the Right
Target’s ‘tuck-friendly’ swimwear for kids sparks outcry: ‘Bud Light 2.0’

Retail giant Target rolled out an “LGBT Pride” collection that includes so-called “tuck-friendly” wear and rainbow-colored onesies for infants and children — stoking conservative outrage that echoes the Bud Light fiasco.
“Target about to become Bud Light 2.0,” tweeted Citizens Free Press, a conservative news outlet, referring to the backlash against the nation’s top-selling beer over its tie-up with trans influencer Dylan Mulvaney.
Target’s line of trans options, promoted on its website ahead of next month’s Pride Month, sparked even more fury because it targets kids.
From the Center
Target Bows to Backlash Over Transgender Merchandise, Says Changes Coming

Target on Tuesday said it will make "adjustments" to its LGBTQ+ pride merchandise following criticism from conservatives.
The big-box retailer has faced boycott calls from conservatives in recent weeks over its pride line, specifically items tailored to the transgender community, which it has carried in years prior but has drawn more attention this year amid debate over LGBTQ+ rights across the United States. Conservatives have targeted several other companies, including Bud Light, over their support for the LGBTQ+ community in recent months.
Portions of the company's pride collection will be...
From the Left
No, Target is not selling ‘tuck-friendly’ swimwear for kids

With Pride month approaching in June, Target recently unveiled an LGBTQ+ collection, some of which is being mischaracterized.
In a podcast for the Daily Wire shared May 17 on Facebook, conservative commentator Matt Walsh said the retailer’s "tuck-friendly" bathing suits with extra crotch coverage to "tuck" private parts "are available in kids’ sizes."
Walsh called for a boycott of Target over the swimwear.
In the video, Walsh showed TikTok footage of someone looking at swimsuits in Target’s Pride-themed section and showing a tag that said the swimsuit design had "tuck-friendly...
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