Celebrity PR experts weigh in on Jada Pinkett Smith's strategic decision to wait 7 years before revealing her and Will Smith's separation

• Jada Pinkett Smith and Will Smith have been separated since 2016 but didn't publicly reveal it until now. • The news comes ahead of the release of Pinkett Smith's memoir, which discusses their relationship. • PR experts explained to Insider why the timing of this revelation is strategic and calculated. Jada Pinkett Smith and Will Smith's relationship has fascinated the public for years, and somehow, they continue to keep everyone on their toes. On Wednesday, Pinkett Smith revealed via a preview clip of her NBC News prime-time special that...