Who is Joe Rogan, the man who just scored a reported $100 million deal with Spotify?
Media Industry,Joe Rogan,Technology,Spotify,Business,Arts And Entertainment
A whole new audience is about to experience Joe Rogan.
The popular podcaster sold his 11-year-old “The Joe Rogan Experience” series to Spotify SPOT, +8.54% in a licensing deal that’s reportedly worth more than $100 million, The Wall Street Journal reported on Thursday. Rogan’s full library — which adds up to almost 1,500 episodes, which weren’t available on the streaming service before — will hit Spotify beginning Sept. 1. Episodes of the video podcast are currently available on YouTube, but will move off the Alphabet GOOG, +2.42% platform to be exclusive to Spotify by the end of the year.
Rogan, 52, told his millions of fans via Instagram FB, +6.03% on Thursday that “it will be the exact same show” that they’ve come to love, emphasizing that, “I am not going to be an employee of Spotify,” and he’ll be working with the same production crew.
“The only difference will be, it will now be available on the largest audio platform in the world,” he added. “It will be free to you; you will just have to go to Spotify to get it.”
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