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Headline Roundup August 30th, 2016

Facebook’s Biased Targeting

Summary from the AllSides News Team

It was recently revealed that Facebook sends targeted ads to you based on the bias it perceives you having. Read coverage from different perspectives to find out how.

Featured Coverage of this Story

How Facebook keeps you in a political bubble of your own
How Facebook keeps you in a political bubble of your own

Christian Science Monitor

Opinion

Did you know that Facebook estimates your political leanings so it can better target its ads for you? You might have guessed that, and realized that kind of targeting is happening all over the Internet – with your search results, on websites, in your social networks.

Open on John Gable, AllSides Co-founder
Liberal, Moderate or Conservative? See How Facebook Labels You
Liberal, Moderate or Conservative? See How Facebook Labels You

New York Times (News)

News

You may think you are discreet about your political views. But Facebook, the world’s largest social media network, has come up with its own determination of your political leanings, based on your activity on the site.

And now, it is easy to find out how Facebook has categorized you — as very liberal or very conservative, or somewhere in between.

Try this (it works best on your desktop computer):

Go to facebook.com/ads/preferences on your browser. (You may have to log in to Facebook first.)

That will bring you to a...

Open on New York Times (News)
Facebook labels us as conservative, moderate, or liberal: Does it matter?
Facebook labels us as conservative, moderate, or liberal: Does it matter?

Christian Science Monitor

News

Experts say the feature on the social media network further shows how targeted campaign advertising has become.

Open on Christian Science Monitor

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