7 Swing States Have Been Inundated With Political Ads

According to AdImpact, an advertising analytics firm that tracks political advertising, projects a record $10.2 billion will be spent across all races in 2024. This would be an over 13% increase from the $9.02 billion spent in the 2020 elections. With polls indicating a very close Presidential election, the biggest benefactors of this ad spending largesse are the local television stations in seven swing states: Pennsylvania, Michigan, Wisconsin, Georgia, North Carolina, Arizona and Nevada.

A recent AdImpact report found that Democrats have spent $1.1 billion in television ads along with future reservations since Vice President Kamala Harris announced...