Media’s Anti-‘Woke’ Mania Moves Social Justice to the Fringe

“Woke” is the label the aggrieved conservative suburbanite puts on the indignity of having to call their Starbucks barista “they” and finding Ibram X. Kendi on their child’s school reading list. But as the Democrats prepare for the midterm election cycle, anti-wokeness has become a key theme about the party’s future. Woke activists have been chief culprits in Terry McAuliffe’s loss in the Virginia governor’s race, correspondents tell us, and the electoral ground loss generally by the Democrats (The Hill, 11/7/21).

The meaning of this ubiquitous term often shifts with context. Originating in Black vernacular English, according to Merriam-Webster, to “stay woke” means to question “the dominant paradigm,” and to carry awareness of racial and other forms of oppression. The phrase became a Black Lives Matter call to action in the Ferguson uprising of 2014, but as that revolutionary spirit ebbed, “wokeness” has become a stand-in for what the right once decried as “political correctness” (Extra!, 5–6/91).