Skip to main content

How Elon Musk and X's decision to sue advertisers may have just backfired

Technology,Advertising,Elon Musk,Twitter

From the Left
Analysis

Just earlier this week, Elon Musk's X announced that it was suing the constituent members of an initiative known as the Global Alliance for Responsible Media (GARM).

On Thursday, just days after X's federal antitrust lawsuit was filed, the organization behind GARM, the World Federation of Advertisers (WFA), announced that it was dissolving GARM. The WFA and several corporations were the suit's named defendants, not GARM itself.

AllSides Picks

More News about Technology

News from the Left

News from the Center

News from the Right