Daily Mail
What does this mean?
How we determined this rating:
-
Independent Review
- Community Feedback: ratings
-
Blind Survey: Aug 2022
- AllSides has low or initial confidence in this bias rating.
Unless otherwise noted, this bias rating refers only to online news coverage, not TV, print, or radio content.
Learn about our bias rating methods
| Bias Rating | Right |
| Type | News Media |
| Region | National |
| Owner | Daily Mail and General Trust |
| Established | 2018 |
| Website | dailymail.co.uk |
| @MailOnline | |
| DailyMail | |
| Wikipedia | Daily Mail |
About Daily Mail
Daily Mail is featured on the AllSides Media Bias Chart™.
Daily Mail is a news media source with an AllSides Media Bias Rating™ of Right.
What a "Right" Rating Means
Sources with an AllSides Media Bias Rating of Right display media bias in ways that strongly align with conservative, traditional, or right-wing thought and/or policy agendas. A Right bias is the most conservative rating on the political spectrum.
Learn more about Right ratingsBias Reviews
We use multiple methods to analyze sources. Learn how we rate media bias.Daily Mail Rated Right in Aug. 2022 Blind Bias Survey
The Daily Mail was rated Right by people across the political spectrum in the Aug. 2022 Blind Bias Survey.
On average, respondents who self-identified as being on the Right rated the Daily Mail as Lean Right. Respondents in all other bias categories – Left, Lean Left, Center, and Lean Right – rated it as Right.
Democrats and Independents rated the Daily Mail as Right, on average, and Republicans rated the Daily Mail as Lean Right.
A total of 771 people from across the political spectrum rated the bias of the Daily Mail. The weighted average was 3.73, which is in the Right category. The middle 50% of responses lied between 1.88 (Lean Right) and 5.42 (Right) – an interquartile range of 3.54.
Aug. 2021 Independent Review Finds Sensationalism
During an August 2021 Independent Review, an AllSides editor noted the Daily Mail has a sensationalist, tabloid bent, often choosing to highlight individual stories that elicit shock or heightened emotions.
Community Feedback
Feedback does not determine ratings, but may trigger deeper review.As of June 2023, people have voted on the AllSides Media Bias Rating for Daily Mail. On average, those who disagree with our rating think this source has a Center bias.
As of May 2017, a slight majority of AllSides users who voted on the Right rating agreed. Of those who disagreed, the average rating was on the cusp between a Lean Right and Right bias rating.
Confidence Level
Confidence is determined by how many reviews have been applied and consistency of data.As of June 2023, AllSides has low or initial confidence in our Right rating for Daily Mail. If we perform more bias reviews and gather consistent data, this confidence level will increase.
Additional Information
The Daily Mail is a British daily tabloid newspaper with much of its coverage about entertainment and pop news, and politically is a traditional supporter of Conservatives. It also considers BBC News to have a left bias. It is owned by the Daily Mail and General Trust and is published in London. It was first published in 1896 by the Harmsworth brothers, Alfred and Harold. It is the United Kingdom's second-largest selling daily newspaper after The Sun. In its founding, the Daily Mail was aimed at the literate lower-middle class and had a high volume of advertising revenue.
Daily Mail Ownership and Funding
Funding and ownership do not influence bias ratings. We rate the bias of content only.Owner: Daily Mail and General Trust
Daily Mail is owned by Daily Mail and General Trust or DMGT. Lord Rothermere, Jonathan Harmsworth is the chairman of the Board of Directors of DMGT.
Financing and ownership information last updated March 11, 2021 If you think this information is out of date or needs to be updated, please contact us.
Articles from Daily Mail
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