AllSides gives BuzzFeed News a Left media bias rating.
In July 2019, AllSides conducted an editorial review and decided to shift BuzzFeed News' bias rating from Lean Left to Left, based on its exclusion of right-leaning perspectives and occasional misrepresentation of facts to support leftist points of view.
The AllSides team conducted an editorial review of BuzzFeed News in September 2018 and noted BuzzFeed never includes right-wing opinions or perspectives in its news coverage. At the time, we gave BuzzFeed a Lean Left rating.
Before AllSides changed the rating in July 2019, roughly 4,400 AllSides readers agreed with the media bias rating of Lean Left, while roughly 6,700 disagreed.
BuzzFeed states in its Editorial Guidelines: "We firmly believe that for a number of issues, including civil rights, women's rights, anti-racism, and LGBT equality, there are not two sides."
According to Wikipedia, "In June 2016, the left-leaning media watchdog Fairness and Accuracy in Reporting found that in 100 BuzzFeed stories about Barack Obama, 65 were positive, 34 were neutral, and one was critical."
In June 2016, BuzzFeed cancelled an advertising agreement with the Republican National Committee over what BuzzFeed founder Jonah Peretti called "offensive remarks" made by Donald Trump. Peretti said, "We certainly don't like to turn away revenue that funds all the important work we do across the company. However, in some cases we must make business exceptions: we don't run cigarette ads because they are hazardous to our health, and we won't accept Trump ads for the exact same reason."
The 2014 Pew Research Study, Where News Audiences Fit on the Political Spectrum, found "those on the left of the ideological spectrum are overrepresented in [BuzzFeed's] audience (59%, compared with 38% of all respondents)." About 14% of BuzzFeed's audience holds right or right-of-center political values (compared with 38% of all respondents to the survey). Roughly 27% of BuzzFeed's audience is considered to have mixed or center-aligned political values (compared with 36% of all respondents to the survey).
About BuzzFeed News
BuzzFeed is a website that combines a technology platform for detecting viral content with an editorial selection process to provide a snapshot of "the viral web in realtime." It was co-founded in 2006 by Jonah Peretti (who is also co-founder of The Huffington Post). In 2012, Ben Smith of POLITICO was hired as editor-in-chief.
Funding, Financing, and Ownership
Note: Funding and ownership is not taken into account when determining AllSides Media Bias Ratings. While it's true ownership and financial interests can affect what goes to print, our bias ratings are determined by assessing the bias of content only. We provide financial and ownership information as an FYI to our readers.
Buzzfeed Inc. owns Buzzfeed News. While initially using venture capital to fund the first few years of Buzzfeed, In August 2015, NBCUniversal made a $200 million equity investment in BuzzFeed. NBCUniversal invested an additional $200 million in 2016. Together, Comcast and its NBCUniversal subsidiary own about a third of BuzzFeed. BuzzFeed has said that it intends to stay independent. Comcast owns NBC Universal. Brian L. Roberts is the chairman, president, and CEO of Comcast. Comcast is publicly traded.
Updated November 23, 2020