Google, YouTube to Demonetize Content That Contradicts Climate Change Science

Headline Roundup October 7th, 2021

Google will begin preventing advertisers, publishers, and YouTube creators from monetizing content that goes against "well-established scientific consensus on the existence and causes of climate change." According to a document published Thursday, Google will "look carefully at the context in which claims are made, differentiating between content that states a false claim as fact, versus content that reports on or discusses that claim." The company also said it will continue allowing monetization of content on other climate-related topics, "including public debates on climate policy, the varying impacts of climate change, new research and more." The document says "a growing number of our advertising and publisher partners" have complained to Google about purportedly false or misleading climate content in recent years.

Outlets across the spectrum framed the move as a significant clampdown on content and speech by one of the world's most influential tech companies. Some coverage from right-rated sources said the move will undoubtedly suppress freedom of speech and non-mainstream views about the climate. Coverage from left- and center-rated outlets highlighted how climate activists have been accelerating calls for tech companies to address climate change denial on their platforms.

From the Center
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Google and YouTube on Thursday announced a new policy that prohibits climate deniers from being able to monetize their content on its platforms via ads or creator payments.

Why it matters: It's one of the most aggressive measures any major tech platform has taken to combat climate change misinformation.

Details: Google advertisers and publishers, as well as YouTube creators, will be prohibited from making ad revenue off content that contradicts "well-established scientific consensus around the existence and causes of climate change," the company's ads team said in a statement.

"This includes content...

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From the Right
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Google and YouTube announced Thursday that they will no longer allow content creators and advertisers to profit off content that contradicts mainstream views on climate change.

Beginning next month, Google and its subsidiary YouTube will no longer monetize ads or videos that go against "well-established scientific consensus around the existence and causes of climate change," according to a memo from the company's ad team. Under the new policy, video creators will not receive a cut of revenue from views of those videos.

The move is one of the most sweeping policy changes...

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From the Left
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Google will no longer allow advertisers, publishers, and YouTube creators to monetize content that denies the existence of climate change. The company detailed the changes in a support document on Thursday.

“Today, we’re announcing a new monetization policy for Google advertisers, publishers and YouTube creators that will prohibit ads for, and monetization of, content that contradicts well-established scientific consensus around the existence and causes of climate change,” the Google Ads team said in the document. “This includes content referring to climate change as a hoax or a scam, claims denying that long-term...

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