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Mass Appeal: Olfactory

Posted on AllSides May 23rd, 2024
From The Center

BOSTON (WHDH) - Everyone loves to smell good, but finding that perfect scent can be hard. A new shop on Newbury Street lets you create your own scent. An aromatic experience, to find your “scents” of self. At Olfactory NYC, it’s BYOP — build your own perfume, that is. “The beauty about fragrance is it really is a science and an artform,” said Olfactory co-founder JJ Vittoria. “You just need to know what you like and then we have to build and eventually get to your perfect scent.” Get a...

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https://whdh.com/news/mass-appeal-olfactory

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