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Peacock Content Spending Patterns Show Shifting Priorities

Posted on AllSides May 21st, 2024
From The Left

Peacock may not be flying very high in the years ahead. After nearly tripling its content spending between 2021 and 2023, the Comcast-owned streaming service is now expected to increase expenses much more moderately. A new forecast by S&P Global Market Intelligence projects 12% growth in content spending for Peacock this year, with that growth shrinking to just 3% annually by 2026. That translates to a projected spend of $5 billion this year, up from $4.4 billion in 2023 and increasing to $5.7 billion by 2028. That’s a massive leap...

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