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Amazon is being sued over its ubiquitous 'Buy Now' button

Posted on AllSides February 13th, 2024
From The Center
Rokas Tenys (Shutterstock)

Amazon allegedly tricked users into buying more expensive products through the use of its “Buy Box,” according to a class action lawsuit filed last week. The Buy Box, which features a “Buy Now” and “Add to Cart” button next to eligible items, funnels users into terrible deals through the ease of one-click shopping according to the complaint, Ars Technica reports on Monday.

“Amazon customers reasonably believe that the Buy Box—which presents the only way for a customer to ‘Buy Now’ or ‘Add to Cart’ for a given item—features the lowest-price offer for that...

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https://qz.com/amazon-lawsuit-buy-box-now-add-to-cart-1851251133

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