Shohei Ohtani’s record $700m contract with the LA Dodgers is boosting his sponsors’ stock prices and expected to have a $437m impact in just one year

Posted on AllSides December 11th, 2023
From The Center

Baseball superstar Shohei Ohtani’s record $700 million 10-year contract with the Los Angeles Dodgers may also be a boon for his corporate sponsors, whose shares have largely underperformed this year. The contract is the biggest ever in the history of North American sports, according to MLB.com. It will put Ohtani even more in the spotlight, helping advertise the products and services of his corporate supporters including Mitsubishi UFJ Financial Group Inc., Japan Airlines Co., Kose Corp. and Seiko Group Corp. Most of those sponsor shares gained on Monday, with Kose...

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https://fortune.com/2023/12/11/shohei-ohtani-record-700m-contract-la-dodgers-boosting-sponsors-stock-prices-437m-impact-next-year

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