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The Love-Hate Relationship With New York City's New Logo

Posted on AllSides March 23rd, 2023
From The Center

Nearly 50 years after the original “I ️ NY” logo debuted, officials are rolling out an updated take on the iconic design. But many New Yorkers—and design professionals—are less than thrilled. Officials unveiled the new logo—“We ️ NYC”—earlier this week as part of a new campaign to inspire civic engagement and volunteerism in the city. “This city overcame the darkest days of the pandemic because of the selfless work of everyday New Yorkers, and if each of us gives just one hour a week in an act of service, the...

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https://smithsonianmag.com/smart-news/new-york-citys-new-we-heart-nyc-campaign-has-people-riled-up-180981865

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