Jim Farley Tries to Reinvent Ford and Catch Up to Elon Musk and Tesla
On a recent Tuesday afternoon, Jim Farley, the chief executive of Ford Motor, took a spin in what could become one of the most important vehicles in the company’s 113-year history: an electric F-150 pickup truck.
Sitting at the wheel of a prototype at the company’s test track in Dearborn, Mr. Farley floored it. From a standing stop, the 4,000-pound truck surged forward. “Four seconds,” he shouted when it reached 60 miles per hour. “That’s unbelievable for a vehicle of this size.”