Money doesn't matter in modern presidential races

Having lots of money at the beginning of a presidential race — or even at the end — matters much less than it did in the past.

Be smart: President Trump probably could have won in 2016 with no money. You can’t put a price tag on free Twitter coverage, free cable coverage and all the stories flowing from both.

The big picture: Huge out-of-the-gate dollar advantages for Hillary Clinton in 2008 or Jeb Bush in 2016 didn't help them over the finish line.

There's a long history of rich...